Earthtones first opened its doors to customers on Thursday November
9, 2000. Coffee consultant Ed Arvidson was there to train employees
and share his knowledge. A grand opening was planned, but word of mouth
spread quickly and made promotional fanfare unnecessary.
Businesses of the past
You may remember Durands Rent-All, a previous business of the
Durand family (now United Rentals of Rochester). The Durand family also
owned the local franchise of Grease-N-Go a few years back (now
Valvoline Instant Oil Change).
Coffee shop of the stars!
Earthtones customers include William Hurt and Phillip Seymour Hoffman.